Animated explainer videos are a really great way to increase brand awareness, generate traffic and supercharge your SEO to increase your lead conversions at an exponential rate. People nowadays are just attracted to explainer videos no matter how you look at it. Videos are getting popular day by day and not only among children but adults prefer animated videos to take their mind off of all the stress as well. And now with this current engagement of your potential consumers, let’s talk about a few styles you can use to create your animated explainer video marketing campaign.
WHITEBOARD ANIMATED EXPLAINER VIDEO
Whiteboard animated videos are ,by far, the most popular videos you can use to market your product. Just take a look at dropbox whiteboard animation, they basically started their whole company by promoting their whiteboard animated video. Other than that, whiteboard animations are used for educational purposes vastly and have an appeal to almost everyone from children to adults.
Here are a few examples of where whiteboard animations that can be used.
- TECH STARTUP
- CORPORATE TRAINING VIDEOS
2D ANIMATED EXPLAINER VIDEO
When most people think of animation, 2D animation instantly pops up in their head as it has been far more used than any animation to create recognizable characters and capture the attention of all its viewers. It brings a sense of sentiment as almost everyone has grown up watching 2D animated cartoons one way or another. Its fondness and popularity can be used for brand awareness for almost any brand out there.
Here are a few examples of where 2D animated explainer videos that can be used.
- PRODUCT LAUNCH
- QUICK REVIEW VIDEOS
- BRAND AWARENESS
3D ANIMATED EXPLAINER VIDEOS
3D animated videos have gained popularity rapidly over these past few years and have become one of the most used forms of animations in today’s marketing techniques. 3D animation is basically all about illustrations and ideas rather than the narrative or your storyline. The storyboard, the style in which it is created and when it is finally rendered out, it makes all the more interesting to watch. 3D videos are being used a lot on an international level as well. Those huge productions and animation houses have been using 3D technology to make lots of amazing and unique videos for the huge number of people who love them, and are making quite off of it. It costs quite a hefty amount of money to create but they are definitely worth the time and your investment. So, make sure to keep in mind your audience and the product you are going to be introducing your animated explainer videos.
Here are a few examples of where 3D animated videos that can be used.
- PRODUCT VIDEOS
- SOFTWARE MARKETING
- FINANCIAL SERVICES
To conclude, animated video marketing is really taking the world by storm and increasing revenues at a tremendous rate. Therefore, implementing these 3 styles for animated explainer videos in your product will no doubt be the best solution to make your business recognizable by others.